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Trends in Vacation Rental Real Estate

On the northern part of Washington, bordering Canada, is Puget Sound. Here, you'll find charming coastal towns and an array of islands, each with its own unique characteristics. The largest is Whidbey Island in Puget Sound. Famed for stunning coasts and rural landscapes, it offers a range of recreational activities, including hiking, kayaking, and bird-watching. Nestled between it and the mainland, Camano Island is known for its tranquil atmosphere, quaint seaside towns, and outdoor recreation. The San Juan Islands are a scenic archipelago comprising about 170 islands and reefs. And on the mainland, Anacortes serves as a gateway but is a charming destination on its own. Here you'll find a quaint downtown and a wealth of culinary experiences.

As sought-after tourist destinations, vacation rental real estate in the area has been a growing trend. You'll find a range of accommodations, from beach houses and rustic cabins to luxury villas and resort-style condominiums. They also range in architecture, from historical to contemporary and everything in between. More buyers and investors are acquiring homes to meet the increasing demand for rental properties. Here are the trends in vacation rental real estate that are contributing to its popularity.

Home away from home atmosphere

Vacation rentals offer guests a home-away-from-home setting. Vacationers are seeking convenient amenities they can’t get in a hotel room. These include fully-equipped kitchens, separate living areas, and laundry appliances. A kitchen is especially sought after by larger groups who want to store groceries and prepare meals, saving them the time and hassle of dining out. Extra personal amenities, such as a media center, exercise equipment, or recreational items for the outdoors, are also sought-after by guests.

More space and privacy

Vacation rentals typically provide more space compared to traditional hotel rooms. This can make the stay more comfortable, especially for families with children or large groups of friends. Cramped accommodations can create stress and friction among travelers. Having separate bedrooms, living and dining areas, and outdoor spaces can provide ample space for relaxation and ensure a more pleasant trip.

You’ll also get a higher level of privacy compared to hotels. Guests have their own private entrance, and they can come and go as they please. They can adhere to their own schedules. This sense of privacy and seclusion may be even more valuable to couples who want a romantic getaway away from everyone.

Easy-to-use online platforms

Online platforms, such as VRBO and Airbnb, have made it easier for owners and renters to list and search properties. Even traditional hotel booking sites, such as Agoda and, have added vacation rental listings. Online platforms feature easy-to-list and easy-to-search tools. Owners and renters can list and search for a specific number of bedrooms, particular amenities, and nearby attractions. They also handle the billing and payments.

For property owners, online platforms provide extensive audience reach and connect them to potential guests worldwide. Online platforms even invest in marketing and promotions to attract travelers. By listing a property on these platforms, owners can benefit from the platforms' marketing efforts, gaining visibility and exposure. They also provide market insights and suggestions for adjusting rental rates based on demand, peak rental seasons, and occupancy rates.

For travelers, online platforms provide a wide selection of rental properties all over the world. You can explore various destinations, amenities, and even curated experiences. You can get high-quality photos and detailed information about the property. You can easily search by location, preferences, and budget. You’ll also have access to guest reviews and ratings to see if the previous guests’ experiences match the property description.

Focus on amenities, unique features, and experiences

To help their rental properties stand out, owners are increasingly investing in amenities and unique experiences. These can include features like gourmet kitchens, game rooms, a washer and dryer, home theater systems, hot tubs, outdoor pools, and barbeque grills. Home-like extras, such as streaming services and exercise equipment, are also increasing in demand.

Vacation rentals also aim to stand out by offering unique features, including properties with outdoor terraces, breathtaking views, direct access to private beaches, or access to resort-style amenities. These extra amenities and unique features add an extra element of excitement and can help ensure a more memorable guest experience.

Recently, more vacation owners have been offering curated experiences for their guests. Owners often act as concierges, offering them recommendations to restaurants, events, and nearby attractions and arranging transportation to and from the airport. Some owners even act as local tour guides and escort them on hikes or city tours.

A more comprehensive range of accommodations

The range of accommodations vacation rentals offer is perhaps its biggest draw, providing travelers with options to suit their different styles, preferences, and needs. Townhomes and condominiums can come with community amenities such as clubhouses, fitness centers, and rooftop terraces. Seaside cottages and beach houses can provide more secluded and private accommodations with direct access to the water. Some ultra-luxurious estates and villas provide an indulgent and exclusive retreat.

Short-term and long-term rentals

Vacation properties can be more flexible with short-term and long-term rentals. Guests can benefit from the flexibility to choose the rental duration that suits their needs. Longer-term rentals can also be more cost-effective, especially if compared to nightly rates. Owners can benefit from a lower turnover of guests. They can also screen long-term renters better and have quality tenants who require less management effort.

Ready to invest in a vacation rental property?

Find your ideal vacation home investment in this land of pristine beaches offering the ultimate in relaxation and seclusion. Knowledgeable and client-driven, Mike Konopik can give your local insights into the best the area has to offer. His experience in international business, finance, and marketing will help give you an edge when it comes to investments and negotiations. He can provide you with all the resources you need. Call Mike today to find the perfect place.

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